Did You Hear About Your Neighbor? A Cape Cod Success Story at 21 Lyman Lane
In South Yarmouth, where Cape Cod charm meets opportunity, 21 Lyman Lane recently made waves — not just as a beautifully renovated property, but as a blueprint for how smart strategy, expert marketing, and local insight can turn a home into a high-performing investment. If you’ve been wondering what it takes to sell your Cape Cod home for top dollar, this story is one worth paying attention to.
It All Started with a Call
Like many great client relationships, this one began with a simple question: “Can we talk about selling our Cape Cod home?” The homeowners were ready for the next chapter but weren’t sure where to begin. That’s where we came in — not just to list their property, but to build a clear, strategic plan that would position their home for success in a changing market.​
Consultation
Before anything went public, we sat down for an in-depth seller consultation. This is where we got to know not just the home — but the sellers’ goals, ideal timeline, and financial objectives. We discussed: Their current equity and pricing expectations Renovations they had recently completed or were considering Target buyers — second homeowners, investors, families And how we could maximize the property’s value while minimizing time on market
Market Prep Plan
Together, we built a tailored pre-listing strategy that included: A detailed CMA (Comparative Market Analysis) A review of market trends and competing listings in South Yarmouth Discussion of staging, improvements, and professional photography Timeline for launching the listing for maximum visibility We also analyzed the home’s Airbnb rental history, recognizing it as a valuable asset to showcase in our marketing — perfect for Cape Cod investors and vacation home buyers.
A Thoughtful Renovation with Buyers in Mind
Built in 1952, the home already had great bones and a desirable location. But the sellers took it further with a 2023 renovation, designed for today’s buyer:
Luxury vinyl flooring
Throughout for style and durability
Fully updated kitchen
Granite countertops and new appliances
Fresh finishes
That balanced modern comfort with Cape Cod charm
Marketed for Lifestyle, Not Just Listing
We knew that proximity to Long Pond (just 900 feet away!), combined with the home’s Airbnb rental history and income potential, would attract more than just homebuyers — it would catch the eye of investors and vacation seekers too. We positioned the listing to highlight:
Rental-ready potential
With a proven track record as a high-performing short-term rental, this home instantly stood out to investors.
We emphasized its strong Airbnb income history, seasonal popularity, and the recent upgrades that made it turnkey and guest-ready.
The updated kitchen, fresh flooring, and modern finishes made it easy for buyers to envision earning from day one — without additional renovation costs.
Access to water & recreation
We highlighted the home’s unbeatable proximity to Long Pond, one of South Yarmouth’s most cherished recreational spots.
Whether it’s kayaking at sunrise, paddleboarding with family, or evening walks by the water, this feature isn’t just about location — it’s about a lifestyle of outdoor freedom and serenity.
For many Cape Cod buyers, especially those coming from the city, being near water is non-negotiable.
The Cape Cod lifestyle buyers crave
We didn’t just sell features — we sold the feeling.
The marketing focused on what it means to live the Cape Cod dream:
Morning coffee on the deck
Bike rides to the beach
Access to charming restaurants, ice cream shops, and seaside sunsets
We curated photos and descriptions that helped buyers imagine themselves living there — whether it was full-time, seasonally, or as part of their investment portfolio.
